The goal for this restaurant rebrand was to take an outdated brand that was blending in with local businesses and turn it into a brand that would be eye-catching and target a younger demographic.
This was accomplished by focusing on Cuban aesthetics by making use of Cuban tiles and foliage. For this rebrand, a new logo was created alongside a printable menu, website homepage and menu, and collateral products. The exterior and interior were rendered to fit the new branding and include the created logo and collateral products.